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Visual identity / branding

Colorful visual identity & immersive branding for a Mediterranean restaurant
for Chez Tonton
Embossed logo of the Mediterranean restaurant Chez Tonton, refined graphic design with illustrated profile and modern typography, elegant visual identity by Viviane Moréteau.
Business cards for the restaurant Chez Tonton in Lorient, colorful visual identity with the slogan "vibrate to the rhythm of the Mediterranean", handwritten typography and logo illustrated in brick red.
Personalized coasters from the Chez Tonton restaurant, circular graphic design with illustrated logo, yellow rays in sun pattern, friendly and Mediterranean visual identity.
Cocktail and aperitif menus at Chez Tonton, graphic design in bright yellow and green colors, plant motifs inspired by the Mediterranean, contemporary and festive illustration.
Menu of the restaurant Chez Tonton in Lorient, Mediterranean visual identity with botanical motifs, colorful illustrations and typography, graphic design by Viviane Moréteau.
Screen-printed beer glass from the Chez Tonton restaurant, Mediterranean graphic identity with green illustrated logo, elegant and friendly design for a sunny brasserie.
T-shirts imprimés Chez Tonton, design graphique original avec illustrations ludiques et logo, couleurs vert et terracotta, identité visuelle méditerranéenne signée Viviane Moréteau.
Papier peint personnalisé Chez Tonton, motifs botaniques inspirés des citronniers méditerranéens, palette vert et jaune, design graphique exclusif pour une ambiance immersive.

Visual identity / branding

Colorful visual identity & immersive branding for a Mediterranean restaurant
for Chez Tonton

Created in collaboration with Jaillon Studio , the artistic direction draws on a rich palette of colors and textures, mixing original illustrations, superimposed patterns and exclusive graphic creations, to immerse guests in a joyful and sunny Mediterranean atmosphere.

 

Deliverables included the creation of the logo, graphic charter, menus, business cards, coasters, merchandise, and t-shirts, all reflecting the Mediterranean spirit of the venue. The highlight of the project: the design of a custom wallpaper, bringing a warm and immersive touch to the restaurant space.

 

This project illustrates my creative approach: combining heritage, graphic design and spatial storytelling to shape a brand identity full of color, emotion and narrative depth.

"Design with a bilingual soul and a human voice."
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