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Visual identity / branding

Playful visual identity for a sustainable Parisian catering brand
for the Gargantuettes de Paname
Les Gargantuettes de Paname logo, elegant and contemporary visual identity for a Parisian caterer.
Personalized apron Les Gargantuettes de Paname, variation of culinary branding and professional visual identity.
Business card design for Les Gargantuettes de Paname, visual identity of Parisian caterer, graphic creation by Viviane Moréteau.
Illustrated menu and visual identity for Les Gargantuettes de Paname, creative branding for a sustainable caterer in Paris.
Les Minis Pantagruel children's T-shirts, a fun and illustrated variation of the Les Gargantuettes de Paname visual identity.
Illustrated gastronomic greeting card for Les Gargantuettes de Paname, poetic graphic design and culinary branding.

Visual identity / branding

Playful visual identity for a sustainable Parisian catering brand
for the Gargantuettes of Paname

Enter the enchanting and mischievous world of Gargantuettes de Paname , a visual identity designed for a mother-daughter duo passionate about home cooking and seasonal produce. Inspired by the legendary Gargantua, this playful branding blends graphic delicacy, historical references, and confident modernity...

 

From the logo, evoking Rabelais's legendary hat, to the refined menus, including stationery and communication materials, each element reflects a true love for traditional French cuisine, reinvented with freshness and elegance.

 

Much more than a graphic identity, Les Gargantuettes de Paname celebrates local produce and authenticity, while educating younger generations about the importance of respecting the seasons. With its whimsical illustrations, playful tone, and joyful storytelling, the brand invites everyone to rediscover the pleasures of homemade cooking and perpetuate a tradition of responsible gastronomy.

“Design with a bilingual soul and a human voice.”
Let's exchange
on your projects,
viviane@madamedejouy.com
(fr) +33 6 10 61 70 46
(us) +1 225 338 9374
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